Teach yourself to sew

teach yourself to sew Seasons 1-5 

While at The Taunton Press, I launched a beginner sewing brand for Threads magazine in 2008. Teach Yourself to Sew began as a web-based video series and grew into a successful franchise of DVDs.

I acted as Director, Producer, and Camera Operator on the first three seasons and acted as Executive Producer on the final two installments.  Other Teach Yourself to Sew branded efforts have included a microsite on ThreadsMagazine.com, special newsstand publications, and other partnerships and advertising initiatives appealing to this new beginner audience.

The Taunton Press, 2010-2014